The next time a client needs proof that white packaging can “pop” in a retail environment, get thee and them to the nearest pet food aisle and have a look at Merrick’s new Before Grain line of premium cat food packaging designed by 29 Agency. Nice family portraits, concept summary and comments at The Dieline. Seriously though, you need to see this stuff in context like I did last night. It gets up on you.
posted by Bill on Jun 25, 09:26 AM.